{"product_id":"batch-001-double-feature-the-mask-x-mumbo-jumbo","title":"BATCH 001: Double Feature (The Mask x Mumbo Jumbo)","description":"\u003ch3 dir=\"ltr\"\u003e\u003cspan\u003eREAD MO’ BLACK BOOKS\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThis idea came to me when I set out to rebuild my physical media collection. In an era where AI companies are consuming and altering books to train their models, preserving Black books and stories that reflect our lived experiences and imagination has been deeply important to me.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eI didn’t want just any books or movies. I wanted tangible media in my home that felt nostalgic and familiar, pieces I could revisit time and again without tiring. At a pop-up we were a part of on Chicago's South Side, the phrase \u003c\/span\u003e\u003cspan\u003e\"Read Mo' Black Books\"\u003c\/span\u003e\u003cspan\u003e resonated deeply with the people who visited my table. That moment captures the heart of \u003c\/span\u003e\u003cspan\u003ePour Into It Media\u003c\/span\u003e\u003cspan\u003e: celebrating and highlighting stories that truly feel like home.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eFor our very first pairing, Batch 001, we are matching Jim Carrey’s 1994 classic The Mask with Ishmael Reed’s masterpiece Mumbo Jumbo.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eGrowing up, I \u003c\/span\u003e\u003cspan\u003eloved\u003c\/span\u003e\u003cspan\u003e Jim Carrey. Even though \u003c\/span\u003e\u003cspan\u003eThe Mask\u003c\/span\u003e\u003cspan\u003e came out before I was born, my loved watching him on \u003c\/span\u003e\u003cspan\u003eIn Living Color\u003c\/span\u003e\u003cspan\u003e. His character, Stanley Ipkiss, starts off as a shy pushover, but once he puts on the mask, he becomes deeply expressive and largely free of consequences. We have the backdrop of jazz, swing, R\u0026amp;B, and vibrant zoot suits, \u003c\/span\u003e\u003cspan\u003eMumbo Jumbo\u003c\/span\u003e\u003cspan\u003e felt like the ultimate companion piece.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eBlack culture is expansive and globally influential. In \u003c\/span\u003e\u003cspan\u003eMumbo Jumbo\u003c\/span\u003e\u003cspan\u003e, Ishmael Reed introduces \"Jes Grew\", a cultural phenomenon sweeping the nation, channeling the uncontrollable joy, soul, rhythm, jazz, and dance intrinsic to Black life. Naturally, the establishment panics, demanding assimilation and decorum.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePairing these two feels especially timely given the ongoing conversations surrounding respectability politics and anti-Blackness. Forces that are not only systemic but far too often perpetuated within our own community.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAs you sit with this pairing, we leave you with one core question: \u003c\/span\u003e\u003cstrong\u003eWhy is uninhibited freedom and joy celebrated when packaged in a particular way, but shunned and viewed as a threat when it comes from Black people?\u003c\/strong\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003ci\u003eNOTE\u003c\/i\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eAt Pour Into It Media, we believe in building physical media collections that preserve Black stories and spark deep dialogue. Batch 001 is produced in a strictly limited run of 33 packages.\u003c\/i\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cb\u003ePre-Order Window:\u003c\/b\u003e Open for \u003cb\u003e7 Days Only\u003c\/b\u003e (Closes Tuesday, August 11, 2026 at 11:59 PM).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cb\u003eEstimated Shipping:\u003c\/b\u003e All packages will begin shipping by \u003cb\u003eAugust 21, 2026\u003c\/b\u003e.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pour Into It","offers":[{"title":"Default Title","offer_id":51537280794939,"sku":null,"price":48.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0791\/0460\/6523\/files\/DoubleFeatureLaunches.png?v=1785887471","url":"https:\/\/pourintoit.com\/products\/batch-001-double-feature-the-mask-x-mumbo-jumbo","provider":"Pour Into It","version":"1.0","type":"link"}